Boattail 1990 Buick Riviera - concept car

Video Title :	Boattail 1990 Buick Riviera - concept car
Description :	"Faced with slumping sales, Buick briefly flirted with a radical departure from their stodgy image in 1987, when the Board of Directors secretly commissioned Jerry Hirschberg - the original head designer of the powerful & highly-styled 'Boattail Riviera' - to 'reinterpret the classic boattail design and usher in a new Golden Era for Buick.' Working under a non-disclosure policy so strict it was "pretty much a secrecy oath," Hirschberg spent nearly two years on his design - which maintained the trademark 'boattail' rear end while adding futuristic flourishes, including a scooped grill and daring wheel skirts. When it was finally unveiled to the Board in 1990, the proposed "re-energizer" of the Buick brand was hugely controversial - and it is not hard to see why, with its gas-devouring, old school 455 V8 and unique styling that many on the board condemned as "beyond comic book." When the building that housed the only '90 Boattail prototype - as well as all the related plans and drawings - went up in flames, the supporters of the neo-boattail suspected arson. However, no investigation was ever launched. With the project mired in controversy and now hopelessly behind schedule, the experiment was left behind. Instead, Buick continued on the safe and staid course that had been its path for the last couple of decades - ever since the last of the boattail Rivieras had rolled off the assembly lines in 1973." (from the book "Not Your Father's Buick")
Views :	9437
Rating :	4.59
Keywords, Tags :	buick riviera boattail riv v8 455 prototype concept
Video Length :	2 : 31

Comments :

thats some funy shit man..good job....

looks like they put a cattle gaurd off a train on that puppy with a bad ass body kit a about a ton of chrome. looks sweet i would drive the hell out of that battle ship

that BadAss Buick Riv man

what a fuckload of shit !!!

DAMN.. I havnt seen that movie in years.. I love it.. Class of 1999

Thats by far the coolest damn BUICK ad I've ever seen! Its so true in so many ways too! David Dunbar Buick would be impressed-oh and by the way, David dunbar Buick could kick chuck norris's ass any day of the week! When David Dunbar Buick does a push up,His body doesn't elevate-he pushes the earth down.

What movie is this footage from?

class of 1999

Ha! The music sounds like something off the A-Team. My Dad has a black 1971 Riveria and that thing is loads of fun to drive. Its such a tank. They just don't make them like they used to.

craziness. starts out hilarious, then incredulous,, then bored, then amazed, hilarious again,, mmmm now wondering WTF?! I wanted it to end showing the cars being manufactured by inmates.